Personal brand identity for world-renowned master of Petrykivka painting
Branding, logo design
Petrykivka painting is a traditional Ukrainian decorative painting style. It continues to thrive and develop as a modern art form. Halyna Nazarenko is the world-renowned master of Petrykivka painting. She created more than 1500 works in various techniques and materials and held numerous international solo exhibitions.
The logo is based on Halyna’s famous “bird of paradise” character which is often found in her works and strongly associated with her painting.